A CV writing service that gives you your distinctive voice in a competitive market.

Your CV is a marketing document that motivates the reader to invite you to interview.

No more.

No less.

CVs provoke interest when they’re pared back to reveal a clear story that engages the reader, and that can take a lot of doing, even for very senior people. You should look relevant for today and fit for the future. You are somebody worth meeting.

On the face of it, a CV is just a collection of words, but the reader also picks up on subconscious clues from the design, format, white space, fonts, length, rhythm and pace. CV’s need to be clear in layout with no pictures so the content is easy to track and read.

That’s why this website has no pictures. Words and layout do the heavy lifting.

Say
Hello
to ...

Sharp, clear English
A straightforward layout that makes it easy for the reader
Less is more. Leave the reader curious.
A contemporary look and feel
Artistic use of white space
A career story, rather than a list of jobs
Thoughtful editing – to make the CV shorter and tighter

Say
Goodbye
to ...

Acronyms. They’re poor communication
Long sentences
Confusion, a mix of fonts, inconsistent layouts
Bland corporate-speak
Lame claims that ATS (applicant tracking systems) are an issue - they're not

I’ve been a Candidate, a Hiring Manager, a Recruiter and an Executive Search Consultant. I know how their minds and the market works. I’m informal and curious – and a deadline is a deadline. I write everything – although I use AI to research and strengthen technical elements such as key words and phases. I’ve been successfully writing CVs for job seekers since 2011, and about half my work comes by recommendation. Before that, I was deeply involved in direct mail testing, which gave me a foundation in getting the design right for the reader.

About Me

You can see my career story here.

“When I first asked Martin to help me with my CV he said: Well, that’s an interesting one, not sure how to approach that, let me think about that - And the result was a much clearer story, combining the different dots which make up my career. Furthermore, the process and the conversations with Martin helped to focus me and my understanding of my skills and super powers as well”.

“Martin in just one short call and a few messages, completely rejuvenated parts of the way I operate my personal brand. I could not see the wood for the trees, and it took a seasoned professional in their industry like Martin to make my 10,000 mile an hour brain focus on what needs to be focused on. Thumbs up”.

“On top of producing me a great CV, the experience Martin provided me with was nothing short of fantastic. He got me. He understood my experience and focused in on my goals and what I wanted to achieve - Highly recommended. Great (dry) sense of humour and straight-talking, no-nonsense advice. A thoroughly superb service and high-quality product”.

“Martin has created a positive document that is a reflection of my personality whilst highlighting my key skills and making me realise that my ability is much vaster than my old CV showed. The new CV has boosted my confidence for my job search”.

“Martin wrote a CV for me, which even though I write every day for business I was struggling with as I was too close to the subject! Martin made my CV pithy and to the point, cutting to the key points - and was a pleasure to work with”.

“Martin is an astute and highly accurate reader of any candidate's character and is able to position a candidates' value with pinpoint accuracy. He is also very pleasant to deal with.”